Friday, March 20, 3p EDT
Call-in: +1 218 844 3377, code: 3366 9988#
Participants: Dwight, Chris, Jesse, Peter, Matt
(Matt's notes)
Next
Pre
1. Please comment on the agenda page with your updates
2. Please take a moment 5 minutes prior to the call to read the updates
Agenda
- What materials, blurbs do we need from the Marketing team?
- Any new folks, updates to what do people want to work on?
- Expanding the team
- Open questions/bin
- Next steps
Marketing Materials Wish List
- 1- sentence description
- How different from other conferences
- What participants will get out of it (bullets)
- What hiring managers, recruiters will get out of it (bullets)
- Media coverage so far (bullets, links)
- Top 3 things to do to get involved
- Email that individual participants can forward along to others
- Email that company particpants can forward along to others
- Logo
- The "right" set of contact us links (e.g. website home)
- Story hook/opener for
- I just thought of another request from marketing - I'll be helping
with a pledge drive at a WNTI (www.wnti.org) and might be able to slide in a
public service announcement about us. Could the marketing committee prepare
an NPR-ish underwriting message about LaidOffCamp? (DI)
Dwight: when to contact people? pre-venue, or do it later? so far, deciding to wait
Peter: target end of may; any outreach will have a beneficial effect, starts a conversation
Peter: venue update: 2-3 places on the shortlist
Dwight: may have just one shot if blogging it
Matt: let's start a conversation, make an open invitation to participate (vs just blog)
Jesse: Agreed, let's leave open so they can figure out how they'd want to help
Peter: re outreach to hiring companies and HR inside, as important as anything else
Dwight: contacted some folks
Matt: HR folks have a lot to teach (e.g. how to approach HR), invite them to give a talk
Jesse: Seeding content to give people ideas, if find people who want to give a talk, I'll handle
Matt: here's a wish list
Jesse: comprehensive list good; finding people want to be directed to a single online hub, ideally a simple website with key digest of items
Chris: is at the very top of list for marketing team
Matt: Hub Roles
- Website: main point of contact, key summary information
- Wiki: planning team notes, participant content notes
- Google groups: alert, ping planning team to gain their attention something is new
- Twitter: wide signal
- Peter: agreed, in addition, FB
Chris: squaredspace possibly for site
Jesse: FB could be good approach to grow community vs just grow the team
Peter: Team need: someone in financial services space recently laid off
Next
- General meeting Tues 5:30
- Outreach meeting Wed 4p (after Marketing team has some time to create drafts)
Updates
- Chris Cassanello
- Reached out to 5 recuiter agencies and direct contacts. Will be meeting with the ones that were interested early next week. Should have a full list of commitments by Tue/Wed of next week.
Comments (4)
Peter Chislett said
at 11:58 am on Mar 20, 2009
In the process of setting up LaidOffCampNY presence on FB - As a "Page" It will be ready for publication/promotion on Monday.
Matthew Mahoney said
at 11:46 am on Mar 20, 2009
Niche Bloggers
* Layoffmoveon
* Life After my Layoff
* PinkSlips are the New Black
* Jobless and Less
* Recently Laid Off
* Unemploymentality
* Unemployment Meter
* I Get 2 Work
* I Can't Find a Job
* 405 Club
* Jobacle
* RecessionWire
* Free NYC
* Laid-Off Central
* Layoff Blog
* Layoff Daily
* Stuff Unemployed People Like
* Tales From the Recently Laid Off
* The Unemployment Meter
* Recession Help
* Odd Job Nation
* Screwdd.com
* Fired for Now
* Jobless & Proud
* Laid Off and Looking
* Jobacle
* Jobradio.fm
Related Projects
* Runway Project
* Slipsquad
Dwight said
at 11:39 am on Mar 20, 2009
Left message on contact form at www.thecanned.com to see if they'd be interested in an article on the group
Dwight said
at 11:38 am on Mar 20, 2009
* Engaged contact at NJ Economic Development Authority
* Engaged contact at Einstein's Alley
You don't have permission to comment on this page.