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NY Marketing Deliverables

Press Release: April 20, 2009 - PDF

Postcard

What participants will gain

Networking opportunities
Low-cost solutions to make the most of limited income
Advice on how to start your own business
Freelancing tips
How to make the most out of a job search
Information about alternative career paths
Guidance and support
Resume and interviewing tips

What hiring managers, recruiters will gain

Opportunity to meet eager, qualified candidates
How to work with freelancers

Media coverage so far

New York Post
27 Apr 2009

CNN "...its like a free day camp for the unemployed...you never know whom you might meet."
Wired "What do I do next? - the most enterprising among them are revisiting the goals they once abandoned..."
CNET Audio slide show from various LaidOffCamp SF sessions
NPR Radio clip of an overview of LaidOffCamp SF sessions and participant testimonials.
Business Week "...an organization to connect other people who were out of work... informal sessions and networking for the unemployed and self-employed."
Huffington Post "...might also allow the unemployed to make their voices heard more clearly and help turn them into a more powerful political force"
CBS Video of LaidOffCamp SF as "a job fair aimed at the internet generation"
SF Chronicle "...brimming with entrepreneurs who wanted to help people hurt by the economy"
Springwise "...professionals coming together ... to network, brainstorm and find inspiration for the next phase of their careers."
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Top 3 things to do to get involved before the event

1. Join a committee

2. Suggest ideas for sessions

3. Spread the word

Community

Facebook

Contact information

http://ny.laidoffcamp.org

http://twitter.org/laidoffcampny

ny-info@laidoffcamp.org

http://ny-register.laidoffcamp.org

917-512-1906

Media Partners

Banner Ad's are running on our Media Partner sites: The Business Insider (Silicon Alley Insider), CenterNetworks, GarysGuide, and Recessionwire.

Email that individual participants can forward along to others

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Dear [NAME],

Do you know a friend or someone who has recently been "displaced," is "between projects," or perhaps "newly liberated"? Are they looking to take charge by finding a new passion, reinventing their career, or considering a non-traditional career path? If so, do them a favor and tell them about LaidOffCampNY, a two-day free event in NYC May 1-2.

What is LaidOffCampNY? LaidOffCampNY is part of a global volunteer movement of user-generated conferences designed to educate, empower, and connect community members who are facing significant challenges in the current economic climate. LaidOffCampNY features a unique, open, and participatory environment for attendees which give attendees maximum value for their time with workshops, panels, and discussions focussed on issues relevant to them.

Proposed sessions include:

- Building Your Personal Brand

- Transitioning to a New Industry

- Legal & Accounting Demands of Launching a New Business

- Finding Affordable Health Insurance

- Alternative Working Spaces

- Alternative Income Sources

- How to Become a Freelanceer

The first national LaidOffCamp was on March 3, 2009 in San Francisco with more than 400 attendees. The success of LaidOffCamp:San Francisco has sparked LaidOffCamp organizations and events to launch globally in over 25 cities with proactive individuals taking the initiative to make the most of their situations in the current economic downturn.

LaidOffCampNY is directed towards entry to mid-level professionals in digital media, advertising, publishing, technology and financial service space. We want to collaborate with you and your community, so spread the word! Please contact us if you're interested in supporting this effort or have ideas on how to make LaidOffCampNY a success.

More information can be found here: http://ny.laidoffcamp.org

Thank you so much, and we hope to see you at the event!

[NAME]

LaidOffCampNY Organizers

917-512-1906

http://ny.laidoffcamp.org

ny-info@laidoffcamp.org

http://twitter.com/@laidoffcampny

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